Last Friday, June 25, the student teams met once again to consolidate and present their projects to the social agents. The proposal of real problems linked to plastic pollution of the ocean and coastline responded to a call for challenges that is published annually, where the students of the UPV/EHU and the University of Bordeaux (UB) form working teams for each challenge, developing proposals and contributions to these challenges.
To achieve this, a Ppt. in Google Slides was used, alternating languages, to present the results and impacts in plenary to the entire audience. This was followed by a brief summary of the 5 challenges and key elements of the 2020-2021 academic year:
- SURFRIDER – Multiply communication actions to raise awareness among the public:
- Develop tools to identify new audiences on how to approach them to learn about our projects (Surfrider) and about ocean care through talks, classroom sessions, digital events, social media campaigns, etc.
- Main results:
- The identification of Surfrider’s potential audiences with a concrete/detailed segmentation: Childhood-youth / Adults / Seniors.
- Create different proposals, messages, actions… adapted to the different generations.
- Build theoretical frameworks that frame the individual works where the problem of ocean pollution and the Surfrider entity are present.
- Create through each Bachelor’s Degree Final Project, a task dedicated to the challenge.
- MATER – How to sensitize citizens to take action?:
- How to convey environmental awareness messages so that citizens take action?
- Main results:
- A Communication Plan for MATER as an organization (Bachelor’s Degree Final Project).
- Preparation of the Ecopatrols campaign.
- Psychological research on pro-environmental behaviors and psychological barriers of the Spanish population.
- Creative posters for an Ecopatrulla activity.
- GAIA / Rivages PRO TECH – How to collect plastics in a non-intrusive way in the Urdaibai reserve?:
- Develop a pilot for non-intrusive technological solutions for the collection of plastics in the Urdaibai Biosphere Reserve.
- Main results:
- Identification of the invested stakeholders and their actions implemented in the preservation of Urdaibai.
- Identification of the “hotspot” potential vectors of pollution.
- Benefits and actions in favor of insects.
- UNSS 64 / Provincial Council of Gipuzkoa – Raising schoolchildren’s awareness of blue and green skills and professions:
- Develop professional and personal perspectives by identifying and acquiring skills in the field of the blue economy through awareness raising and citizen experimentation on the coastline, with school audiences (students and teaching staff) as a priority.
- Main results:
- Communication Plan (Bachelor’s Degree Final Project) with strategic actions for UNSS 64 – DFG.
- Report on professions with competences in the blue and green economy sectors.
- A card game on professions in the blue and green economy sector aimed at schoolchildren (awareness of blue-green employment).
- KUTXA EKOGUNEA – How to reduce the consumption of bottled water in public places:
- Identify new sectors beyond the hotel industry where work has already been done, with the objective of moving forward with the initiative to reduce plastic generated by bottled water consumption in very specific contexts.
- Main results:
- As a result, several conclusions have been achieved from 3 different perspectives: A sanitary perspective (tap water in hospital is safe), a legal perspective (it is necessary to integrate the novelties of the Directive into domestic law so that they become fully mandatory) and a psychological perspective (consumption of hospital tap water scares people, due to prejudices about bottle and tap water do not match reality).
To conclude, it is worth mentioning that at the end of this workshop it was announced the production of a Language Policy document with the DREAM research group in collaboration with Euskampus, whose main objective is to propose protocols that will help the Ocean i3 community to…
- Encourage and promote linguistic diversity and the good use of the three official languages: Basque, French, Spanish (and English as a lingua franca).
- Create language awareness among participants to foster social cohesion based on tolerance of linguistic diversity and language-sensitive cross-border collaboration.
- Protect and promote the use of Basque as a minority language.
This Language Policy includes a practical guide that provides participants with a set of rules, materials and tools. In turn, students of the course French for Specific Objectives (FOS) of the French Philology Degree of UPV/EHU participate in the project, elaborating didactic units and learning resources adapted to the topics and needs of Ocean i3 and that allow improving the level of French of non-French speakers.
Emphasis was also placed on the collaborative work being carried out since last year with the IKASGURA Research Group of UPV/EHU, with the aim of identifying and defining the competences that we develop in Ocean i3.